Project

2ME

Client

Footaction

Agency

Y&R New York

Overview

Using the timeless art form of the slow jam, we created a fictional RNB group “2ME” to remind holiday shoppers not to forget about the easiest person on their list to shop for: themselves.

User Generated Instagram Lookbook

2ME

Annotated Shoppable YouTube Versions

2ME

Fan Created Remake Video

All work