Project Reindeer
Overview
What did Gap need to do to stand out in the deluge of holiday noise? Wire up a few reindeer with GPS collars, assign each one an unlockable deal and stream it on the internet. Seemed pretty obvious to us.
Website
What did Gap need to do to stand out in the deluge of holiday noise? Wire up a few reindeer with GPS collars, assign each one an unlockable deal and stream it on the internet. Seemed pretty obvious to us.