Project

Give A Better Life

Client

Mended Little Hearts

Agency

Saatchi New York

Overview

Mended Little Hearts is a charity that provides support for children born with heart defects. To raise donations and show the benefit the charity provides, we created an interactive animation of a day in the life of Max, a real life kid with a heart defect. The more the user pledges to donate, the better Max's day (and the quality of the video) gets.

Site Demo + Full Video

All 5 Donation Stages

All work